Category
Creative Direction, Themed Experience Design, and Branding
Creative Direction, Themed Experience Design, and Branding
About
For the 2024 summer campaign, the marketing department decided the theme "Special Moments." This campaign was to be featured in all parks and advertisements for the brand. The main element requested for the graphics was photo elements to encourage the idea of capturing the "special" moments at the park. For the design and branding, I created a retro themed brand that would act as the main graphic for the campaign.
For the 2024 summer campaign, the marketing department decided the theme "Special Moments." This campaign was to be featured in all parks and advertisements for the brand. The main element requested for the graphics was photo elements to encourage the idea of capturing the "special" moments at the park. For the design and branding, I created a retro themed brand that would act as the main graphic for the campaign.
Signage
In-Park Photo Backdrop and A-Frames
In-Park Photo Backdrop and A-Frames
Social Ads
Final designs created by Avenue Z
Final designs created by Avenue Z
